Star Micronics and MunchEm Team Up to Offer Online Ordering for Web, Custom Apps, and Kiosks

Somerset, NJ – Sept. 18, 2018 – Star Micronics, a leading manufacturer of mobile, point of sale (POS), and customer engagement technologies, is proud to announce that MunchEm has added support for its SP700 and TSP100III printers. MunchEm, unlike other online ordering and delivery services, is enhancing how the consumer orders food and the restaurant delivers.

MunchEm offers cutting edge customizable online ordering and content management software to allow restaurants to get ahead of their competition. Its order management platform has allowed restaurants to manage online pickup/delivery orders placed from web/mobile apps, and “skip the line” self-service kiosks. Restaurants can use OrderEm to assign delivery orders to drivers and allow both restaurants and customers to track drivers.

Star’s SP700 is durable for kitchen environments with the ability to withstand high heat, whereas the TSP100III printer is perfect for counter printing. The TSP100III can be used to print non-kitchen orders such as smoothies, pre-packed sandwiches, or coffee, or can simply be used to print the receipt for a take-out order.

The TSP100III is also compatible with Star Micronics’ suite of cloud-based customer engagement services, including AllReceipts and PromoPRNT. These services allow restaurants to offer digital receipt and printed promotions to their customers for free.

“Our partnership with Star Micronics has provided our merchant partners tremendous value,” says Ricky Rodrigues, Operations Manager of MunchEm. “The chaos that happens in a restaurant during peak hours can be the most hectic among many different industries. We can now ease some of that by having online orders print automatically in a kitchen.”

3 Reasons Why Restaurants Should Allow Customers to Order Online

Online ordering and delivery are so convenient that more and more people are going online and, in a few clicks, having meals delivered to their door. Online ordering and delivery are so convenient that more and more people are going online and, in a few clicks, having meals delivered to their door. According to banking analysts Cowen, delivery will grow to a $76 billion industry by 2022. CNBC reports that online orders comprise half of all deliveries, with millennials and the 35-44 age group leading the pack among diners who are taking advantage of online ordering apps and services.

Online Ordering Makes Sense for Your Restaurant

Although most restaurants take phone orders, it’s a good idea to have an alternate ordering method so people won’t get a busy signal or wait on hold for too long. Online ordering also means the phone won’t be ringing as often, taking staff away from other tasks and making the atmosphere more pleasant for dine-in customers.

Online ordering allows diners to enter their orders online through the restaurant’s website or app and designate whether it’s for pickup, delivery, or dine-in. Online ordering solutions also enable the customer to pay with a credit card before the order is prepared, and it streamlines workflows by sending orders directly to the kitchen. Implementing an online ordering system means a better customer service experience for patrons and allows you to gather their contact information for future marketing efforts.

Online ordering is a great way to boost revenue and attract new customers. The addition of Amazon Eats and Seamless are making it easier than ever for restaurants to introduce online ordering. If you haven’t already, here are three reasons why your customers should be able to point, click, and eat:

  1. Increased sales and larger orders

Restaurants that introduce online ordering increase their takeout revenue, on average, by 30%. For small restaurants or ones with limited hours, adding online ordering and delivery generates an additional revenue stream without impacting your dine-in customers.

Online ordering encourages larger orders by giving customers extra time to look through the menu and discover new items they would like to try. Diners are in control of the ordering process and they can take their time reading the menu without feeling rushed, securely process their payments, and never get a busy signal.

  1. Improved order accuracy

Taking phone orders means an employee must be able to clearly hear the customer on the phone, accurately and legibly write down an order, and then input it into the point of sale (POS) system. Sometimes the employee may not hear the order correctly or make mistakes while entering it into the POS terminal. Removing these steps means less opportunity for errors and a reduction in the amount of time and resources wasted remaking orders prepared incorrectly.

 

  1. Expand your customer base

More of your customers will seek out restaurants with online ordering, so it’s important to have every option available—phone, online and ordering app. According to a survey by the National Restaurant Association, 61% of people said they consider delivery and takeout options important for table service restaurants.  The experts at QSR Web reported that online ordering is outpacing dine-in patrons by 300%. If reservations at your restaurant are hard to get, or there are only a few tables, online ordering makes it easy for people to satisfy their craving or try it for the first time quickly and easily.

Restaurants are preparing more meals for take-out than they are serving to on-premises customers, so make sure they can place their orders using the technology they want. Online ordering is the key to drawing in new customers and increasing revenue.

Desi Burrito Teams Up with Star Micronics and NirvanaXP to Deliver All Natural Indian Food ASAP

Desi Burrito 1

Desi Burrito is the first Indian drive-through restaurant, providing fresh and flavorful fast-food with many healthy options for people who want to grab a quick, but healthy bite. As a brand new concept, Desi Burrito was looking for a POS system that they could get up and running quickly and would coincide with their innovative business idea. Star Micronics’ mPOP™, combination receipt printer and cash drawer with NirvanaXP’s POS system was the perfect fit to get Desi Burrito up and running in record time.

Desi Burrito, being the first of its kind as an all natural, Indian drive-through, did not want to waste any time in getting their business off the ground. Desi Burrito sought out a quick and seamless POS solution from NirvanaXP, due to their all-in-one POS business model and compatibility with iOS mobile devices such as an iPad® or iPhone®. In search of a solution that was easy to install and attractive to customers, NirvanaXP suggested Star Micronics mPOP™ to Desi Burrito as a wireless all-in-one mPOS system.

NirvanaXP - black

“Smal businesses are often looking for a POS solution that is easy to set-up, and takes up as little space as possible. The mPOP’s compact size was the main consideration, but the fact that it doesn’t need a separate printer is huge! Its accessibility and seamless set-up won over Desi Burrito right away.

– Kris Parikh, CEO & Founder of NirvanaXP

Desi Burrito

“Star Micronics’ mPOP was the perfect solution for Desi Burrito. The mPOP with NirvanaXP allowed us to have our business up and running in no time. It’s compact design and Bluetooth set-up made the mPOP the ideal POS solution for our restaurant.”

– Sujal Mehta from Desi Burrito

Download the full success story here: Star_Desi-Burrito_Case-Study