RetailNOW 2018 Recap

This year, RetailNOW 2018 ran from August 5th to 8th at the Gaylord Opryland Resort & Convention center in Nashville, Tennessee. In this post, we’ll do a short recap of some of the trends and our own experience of it at Star Micronics and our growing ecosystem of partners.

RetailNOW was buzzing this year on Twitter under the hashtag #RetailNOW2018. It’s held by RSPA, a trade association comprised of resellers, ISVs, manufacturers, payment processors, distributors, and other POS and tech ecosystem participants.

Star Micronics had some exciting new products to showcase such as our mCollection including new printers and scales, which got a fair amount of attention at RSPA.

RetailNOW is an important event for POS tech since it combines resellers with both hardware and software ecosystems. The point of sale industry is being challenged right now with channel sustainability and thus the role RSPA plays is crucial.

Star Micronics’ booth was #803 and our set-up looked like this:

 

We held a contest where those who entered could win an Amazon Echo Spot. Our new mCollection series was well received, especially our scales.

With over 160 exhibitors and a packed agenda, RetailNOW 2018 was the ideal event for us to showcase our mCollection series that has been designed with the latest tech to deliver products that are especially compact in size, sleek, and offer the easiest setup in the industry with a reliable and remarkable user experience. Where our mCollection truly shines is in connectivity–each printer has multiple connectivity options including Bluetooth, CloudPRNT, Ethernet, and of course, lightning USB and traditional USB options.

 

RSPA speakers had warm receptions that looked like this:

                          Image credit: RSPA Twitter.

The inaugural RSPA women of the year in 2018 was Abby Sorensen. On the ISV insights panel, the importance of finding partners who need your software but who also have the same DNA was mentioned. The RetailNOW 2018 event also included golf, free head-shots at the photo booth on the show floor, and many other perks. Many speakers added value around the best practices for ISVs, VARs, and Vendors.

 

Tips for Value Added Resellers (VARs)

POS VARs are evolving how they see the emerging ecosystem:

                       Image credit: Jim Roddy on Twitter

RSPA is really committed to providing year-round education on topics relevant to its community with everything from tech boot camps to regional events and global expansion. VARs are also increasingly relying on automation tools to streamline their business.

                  Image credit: Jim Roddy on Twitter

VARs know what works for them in terms of the top lead generation tools. For many of them, product catalogs, software overview videos and educational content such as buyers guides, e-books, lists, and live chats work really nicely. RetailNOW 2018 was full of educational content for VARs, Vendors, and those in related POS tech industries.

 

RSPA RetailNOW 2016 Recap

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RSPA RetailNOW 2016 has just come to an end and Star Micronics would like to thank all of those who visited our RetailNOW 2016 booth! We always enjoy connecting with customers and partners, and forming new relationships at industry events. In case you missed it, here are a few highlights from the show.

Our mPOP™, combination cash drawer and printer peripheral stole the show! As our mobile point of purchase solution continues to gain popularity among the POS industry, we have more and more partners integrating software support for the mPOP. The peripheral was displayed in Star’s booth with partners such as Quetzal, Hike POS, retailcloud, and Keystroke. The mPOP was also spotted in a number of partner booths including BlueStar, ScanSource, MS Cash Drawer, eMobilePOS, Pioneer Solutions, iVend Retail, Logivision, TeamSable, Anywhere Commerce, and more!

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AllReceipts®, Star’s free digital receipt application, supported by Star Cloud Services (SCS) continues to be a hot topic at RSPA RetailNOW. Star Cloud Services showcased their services along with AllReceipts in Star Micronics’ booth. VARs were lining up to register for SCS right there. Star and SCS are continuing this promotion to make it possible to register more resellers for Star Cloud Services solutions. The idea being to encourage resellers to implement the AllReceipts digital receipt solution into their retailers’ stores who are already using Star printers.

“We are proud to announce that we will offer a $30 per printer promotion for VARs who enable retailers to connect their printers to deliver AllReceipts digital receipts and other services offered by SCS to their customers”

 – David Salisbury, VP of Sales & Marketing for Star Cloud Services

For more information on the reseller promotion, please contact Pete diCoio – pdicoio@starmicronics.com.

Our own David Salisbury from Star Cloud Services participated in The Future of mPOS panel at RetailNOW 2016. David, along with other experts from the industry, discussed where mobile point of sale is headed and how the large shift to digital will help to shape the future of mPOS.

Star thanks everyone again for taking the time to visit us and learn more about our point of sale peripherals at RetailNOW 2016. We look forward to seeing you all next year!