Sophatar Digital Signage Service, Sophatar® POS Signage™ added to Star Cloud Services

Easy and affordable solution for in-store digital signage

Somerset, NJ – January 4, 2017- Star Micronics is proud to announce that Star Cloud Services has added another great benefit to its long list of value-added services: Sophatar® POS Signage. Star Micronics, together with Sophatar, launch this brand new digital signage service for all Star Cloud Services members. Star Micronics customers can sign-up for this monthly service currently available on the Star Cloud Services dashboard. The service automatically creates in-store digital signage with product recommendations based on the line items of your Star printer receipts.

This monthly service brought to you by Sophatar is available at a low-cost but adds key business solutions that would normally require a long-term contract with expensive upfront costs. With a month to month subscription and a choice of hardware priced in a variety of ranges to meet any budget, this digital signage solution is affordable and cost-effective. Automatic content updates are included with the service resulting in a ‘set & forget’ operation, so your signage doesn’t go stale over time as with other solutions based on a static playlist. If retailers do not have pictures of their products or services, the solution’s engine will automatically retrieve images based on UPC codes and textual descriptions. Content on the signage continuously updates through a networked media player by using a data feed from the retailer’s printed sales receipts already stored through the Star Micronics printer and the Star Cloud.

This solution also allows retailers to display the store’s social media content, such as tweets and Instagram posts, when connecting social media feeds in the Sophatar web console. So when a special is promoted through social media, it will appear on the retailer’s in-store signage as well.

This revolutionary solution will empower retailers to boost in-store sales revenue simply from advertising the great products sold in your store while customers shop!

This new Star Cloud Service is just one of the added benefits to Star printers. Look for more services in the next year. For more information about Sophatar® POS Signage, visit Star Cloud Services’ website or Sophatar’s website.

Sophatar POS Signage will be on display at the National Retail Federation’s Big Show, January 14-16 2018, Javits Center, New York, at Star booth #2745 and Sophatar booth #1012.

 

About Star Micronics

Star Micronics, one of the world’s largest POS providers, has designated a portfolio of printing, secure cash management, and customer engagement solutions for any retail or hospitality establishment in POS and mPOS environments. Embracing the mobility wave, Star’s complementary SDKs allow users to utilize Star printers in tandem with Android™, iOS iPad®, and iPhone® devices to generate receipts for all of its printers. Always leading, and always innovating, Star Micronics enables web-based printing solutions including remote cloud printing, wireless cash drawer solutions, proximity-based printing, and secure cash management. For more information, visit www.starmicronics.com or follow us on Facebook, Twitter, YouTube, or LinkedIn.

 

About Sophatar

Sophatar is a Silicon Valley based Software Company providing innovative solutions for higher customer engagement in retail, hospitality and enterprise markets, including digital signage. The solutions utilize a software-as-a-service business model and run on commercially available hardware. For more information, visit www.sophatar.com

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Media Contact:

Kyle Lauber

Star Micronics America, Inc.

klauber@starmicronics.com

848-216-3300 x 580

 

Melissa McGaughey

SkyRocket Group

Melissa@skyrocketgroup.com

814-833-5026 x106

 

The Amazing Retail Machine

See the best of modern retail come together at NRF Retail’s Big Show, with displays from Star Micronics, Vend, and Vantiv

It’s almost that time.
With over 600 exhibitors, 18,000 retailers and 35,000 attendees from 95 countries, NRF truly is Retail’s, BIG Show. All of our partners will be there debuting something pretty special – The Amazing Retail Machine — and we’re giving away an iPhone X to celebrate!

What: NRF, Retail’s BIG Show
When: Jan 14-16, 2017
Where: Booth 2745, Jacob K Javits Convention Center, NYC (map)

Come to booth 2745 to see how the best of retail come together with a quirky chain-reaction machine designed by Kinetic Artist Joseph Herscher, in the original Rube Goldberg style. The Amazing Retail Machine will show how Vend, Vantiv and Star Micronics power the modern retail transaction. See how to make the perfect POS system with each part coming together seamlessly.

Joseph Herscher’s videos have been viewed by over 30 million people online. He has built a page turner, watered plants on Sesame Street, and been featured in the New York Times. This is his first installation at NRF and you won’t want to miss it!

And you can win an iPhone X! Drop by booth 2745 to see the amazing retail machine in action then post about your visit and tag it with #nrf2018 & #amazingretail for your chance to win.

Interested in attending?
Retailers can register for their free EXPO Hall pass at https://nrfbigshow.nrf.com/register

Want to catch up at the show?
We’ll be at Booth 2745 during expo hours – but if you’d like to set up some specific time to chat just email events@vendhq.com. We’re all really looking forward to meeting you.

How to Find the Best POS Solution for Your Restaurant

Star Micronics and FOURLEAF offer the perfect solution for any restaurant POS

Starting a restaurant business or a coffee shop has never been easy for people who don’t have experience. Such business requires large spending – from purchasing and investing in all necessary equipment to over hiring staff and releasing monthly salaries. Consequently, these have direct negative effects on a restaurant’s profitability. Last but not least, traditional systems cause difficulty for owners when they want to quickly expand their business.

Contrary to popular belief, restaurant point of sale is not a one size fits all models. In the restaurant industry, you’ll find large to mid-sized sit-down restaurants, mom and pop shops with 5 to10 tables, cafes, fast-casual, food trucks, and more. Finding the right point of sale system for your restaurant really depends on the type of business your running.

1. Pop-up Restaurants & Food Trucks  

For a pop-up restaurant or food truck scenario, you will want a point of sale that allows you to be mobile. Tablet POS or mPOS are very popular in this market because the mobility of the tablet or mobile device allows users to take up less space and take the POS outside of the pop-up or food truck to take orders and process payments of those waiting in line. With this type of mobile solution, you will want a receipt printer with the same mobility. A portable receipt printer that can hook right to your belt strap is ideal for these pop-up and food truck environments because they are lightweight, compact, and can print receipts from anywhere, at any time.

2. mPOP

In cafes and smaller restaurants, mobility is still preferred, but you will need a POS system that is more static. The mPOP allows restaurateurs to still utilize the mobility of a tablet or smartphone while having a set POS check-out station with a small footprint. This is the perfect solution for smaller restaurants or cafes that have a lower cash flow and want to maintain an aesthetically pleasing counter space.

3. TSP100III

For larger restaurants, you will need a more robust solution that can withstand busy periods with a high volume of orders being transmitted and receipts being printed. The TSP100III is the best printer for this scenario with a tethered USB connection for Apple iPad® devices that simultaneously facilitate data communication to the printer and charges the mobile device. The TSP100III is also offered with WLAN and Bluetooth connectivity option to print receipts from anywhere in the restaurant.

The FOURLEAF POS App aims to connect owners to their business 24/7. Help owners to track their sales income in real time and it is specially designed from fundamental concept to be an online restaurant POS system.

Star and FOURLEAF strive to help restaurant owners to track their inventory and be able to send wireless orders to the kitchen within a fraction of a second.

More info is available at:

www.fourleaf.life
www.facebook.com/afourelaf
www.twitter.com/fourleaf_app

Why Restaurants are Cashing in on Self-Checkouts

Self-checkouts in your restaurant can increase the average ticket size, improve order accuracy, and increase customer satisfaction.

It’s the holiday shopping season, which means that malls and stores are packed with customers. After fighting crowds, shoppers don’t want to wait on long lines at your restaurant, holding bags and tired children, wasting precious shopping time. Instead, quick-service restaurants can facilitate the ordering process with self-checkouts that move lines quicker, increase the average ticket size, improve order accuracy and serve customers faster.

Movie theaters, banks, hotels and other venues are giving their customers control over the purchasing process with kiosks. Consumers are accustomed to using ATMs, automatic ticketing, and self-check-out at hotels — and they may prefer self-checkouts in your restaurant as well. A report from iVend Retail found nearly 40% of consumers felt customer experiences could be improved by kiosks.

Kiosks are typically easy to use and engage people while they are placing an order at your quick service restaurant. Not convinced? Here are four reasons why you should be:

  1. Line busting capability.

    A restaurant kiosk is a cost-effective, line busting solution that puts your customers in control of the ordering process. These kiosks help ensure shorter lines, less waiting and a more pleasant experience for shoppers, diners, and employees. It’s recommended that the restaurant have staff ready to assist people at the kiosks for the first several weeks after they go live. Additionally, self-checkouts give cardholders another layer of protection. Payments are processed by the patrons themselves and their credit cards never leave their hands.

  1. Expedited orders.

    Restaurant kiosks cut out virtually all the waiting to place an order. More kiosks to order from means that orders are going to come in fast and furious, especially during the busiest shifts. During these busiest of times, your staff can focus on food preparation, keeping the dining room clean, and turning tables, creating a more efficient, customer-friendly operation.

 

  1. Promotions and upselling.

    Fast-food giant McDonald’s reported that its average check size went up 30 percent after implementing self-checkouts. Upselling guests on drinks, sides, desserts or appetizers takes some training and skill. Even the best upsellers may not remember to make suggestions to every customer, but a kiosk will upsell/cross-sell on every screen and every transaction, without fail. This gives diners the opportunity to try extras they may not have otherwise ordered.

  1. Improved order accuracy.

    When customers enter their orders into the restaurant kiosk, orders are transmitted to the kitchen immediately so staff can begin preparing them. This eliminates unreadable, hand-written tickets that are run back to the kitchen and deciphered by staff, or inputting handwritten orders into a workstation, which are invitations to make mistakes. Remaking meals that were prepared incorrectly is frustrating for your staff and a waste of time, energy, and resources. Taking orders on a self-checkout can save staff time and money by reducing the number of forgotten orders, errors and resources spent remaking food or drinks that were improperly inputted into the POS system.

Implementing self-checkouts at quick-service restaurants can increase the average check size, reduce wait times and increase customer satisfaction. These kiosks encourage larger orders by giving customers extra time to look through the menu and automatically suggesting combinations and upsells. People love to control the ordering process, so instituting this technology will build brand loyalty and help turn first time diners in high-value, repeat customers.

Having the perfect products for your kiosk is key to a successful checkout process. Star Micronics along with Mobile Bytes can offer all that you would need. Line busting is simple with the high speed of Star's TSP100III. Expedited ordering is easily handled by Mobile Bytes online ordering app. Star Micronics can offer you promotional support with Engage Now and Receipt Flip. You can rely on the accuracy of the TSP100III as well. Using Star Micronics printer and Mobile Bytes solution you have everything you need in the perfect POS system.

How Cloud-based Software is Changing the POS Game

Cloud-based software solutions are affordable, powerful platforms that reduce downtime and increase mobility. Discover more.

Cloud-based point of sale (POS) packages are comprehensive solutions that are easy on your wallet. These affordable, powerful platforms reduce downtime and increase mobility, provide in-depth reports and securely store your important data. “Software as a Service” (SaaS) solutions are easy to install and update automatically, so you are always running the most recent version of the software. But how can a cloud-based POS solution help your restaurant up its game?

  1. Reduced downtime: Today’s cloud-based POS solutions keep functioning, even in the event of an internet outage. Solutions are available that secure your data in the cloud but that store data locally on restaurant hardware. When connectivity returns, data is synced to the cloud automatically. This allows your restaurant to operate without disruption.

A cloud-based solution also provides the benefit of keeping your data secure in the event of a power outage, theft or accident, so you are assured of business continuity and nothing is at risk for permanent loss.

 

  1. Cost-effective: Cloud-based software providers charge a budget-friendly monthly fee for software and data storage. This service is perfect for businesses that don’t have thousands of dollars in upfront fees to make an outright software purchase. There are no upgrade costs or unexpected charges — the monthly fee includes everything you need.

Using cloud-based software, there is also less of a burden on your IT staff. Updating POS terminals can be done quickly and easily. You are no longer required to update each terminal individually and restart the computer several times. Instead, owners of multiple restaurants or small chains can manage all their locations from one computer or mobile device saving you time and resources.

 

  1. Mobility: Cloud-based software makes it easy to add more terminals, mobile POS or additional checkouts — you just configure new sites and equipment for the software, sync them and you’re good to go. They automatically run the same solution, with the same data accessibility, as the other terminals in your restaurant. And once your network is established, you can manage every location from one computer or mobile device, whether it’s an on-site terminal in a back office or your home computer.

 

  1. Remote data access: With cloud-based POS, you can login in from any location at any time to view sales and inventory information, allowing you to keep track of your business throughout the day. Cloud-based POS systems include a variety of reporting options that give you an in-depth look into every shift, hour, day, week, month or year. Running sales reports also help restaurant owners and managers identify the most popular menu items so they can make sure top-selling selections are always available, maximizing profitability and increasing customer satisfaction.

If you are considering upgrading a legacy POS system for your restaurant, learn more about the features of cloud-based software and how these solutions could benefit your business. With their business continuity, mobility, and scalability features — as well as anytime, anywhere access to your POS system and data — cloud-based software can be a smart choice for your next POS system.

Why Retailers Should Select a Receipt Printer that Doubles as a Label Printer

If you’ve been using a printer only for receipts, it’s time to consider using a receipt printer that also doubles as a label printer.If you’ve been using a printer only for receipts, it’s time to consider using a receipt printer that also doubles as a label printer. Label printers give SMB retailers the ability to print price tags, labels for online orders, shelf tags and even labels with your logo that help brand your business.

If you’re in the market for a new printer, choose one that can work double duty for labels and receipts. Not convinced? Here are three reasons why you should be:

Improved customer service

The holiday shopping season is upon us, and according to a survey conducted by the National Retail Federation, people will spend an average of $967.13 this year. Buy online pickup in store is hugely popular, with more than 49% of the people surveyed saying they would take advantage of this option. The pickup counter is going to be busy, so using printed labels instead of a receipt taped onto a bag or box helps speed up customer service by cutting down the time it takes an employee to locate an order.

Stores using a label/receipt printer combination can produce proof-of-purchase labels for bag-free shopping as well as labels for returns that help store associates return products to inventory more easily and accurately — something they’ll especially appreciate after the holidays.

Better Branding

Labels and receipts take the guesswork out of determining where your customers purchased something. These small take-aways should be a consistent extension of your brand.

 

Custom labels: Your store’s logo, address, phone number and website can be added to the label template, so each label is easily identifiable. A customized label is an advertising opportunity that helps drive new and repeat business to your store. Using Star Cloud Services you can easily customize your receipts and get the most out of your printer.

 

Receipts: Label printers also have templates for customized receipt printing, so your store’s branding is cohesive. Every receipt should be customized with your store’s logo, brand messaging, website and tag line so people can easily see where it came from.

 

Increased operational efficiency

Mobile label printers can be used anywhere on the sales floor to print product labels, shelf tags and price tags for new products or markdowns. A mobile printer eliminates added back and forth to the point of sale terminal to print labels, so restocking and display changes can be done quickly.

An example is the Star Micronics’ SM-L300 portable receipt printer, which doubles as a fully integrated label printer for retail store, restaurant, delivery and warehouse applications. The SM-L300 supports thermal receipt paper and lined or linerless MAXstick label paper, making it the perfect mobile label printing solution for any business setting.

Protect your profit margin and inventory by labeling your items properly and displaying the prices. Proper labeling helps maintain accurate inventory counts in the POS system and protects you from pricing errors that can eat away at the bottom line. Many stores are subject to laws pertaining to pricing conflicts. For example, if a full-priced item is accidentally marked 50% off, the retailer to sell the item at the lowest marked price, even if it’s a mistake.

Get the most out of your printer investment with a model that can provide both labels and receipts to increase efficiency and accuracy, enhance customer service and ensure that online orders can be picked up easily.

 

Star Micronics Money 20/20 2017 Recap

Star Micronics is grateful to all of those who helped make Money 20/20 a successful event. Here are some highlights from the event.

The Star Micronics team wants to extend a big thank you to our visitors at Money 20/20. We always enjoy the opportunity the show provides for relationship building and connecting with our partners. The intrigue that we saw on our visitors faces is amazing. Showing the attendees all the added features and benefits that Star can provide is always a wonderful experience for us.

  • SM-L 300 + Cradle

The SM-L 300 + Cradle were a popular display.  The effortless way the printer switches from portable to desktop mode with the cradle piqued visitors’ interest. That, added to the fact that the SM-L300 can connect to any iOS device without pairing, makes it the perfect mobile solution for environments that use multiple devices for mobile printing.

 

  • mPOP + peripherals

The mPOP + peripherals pulled in quite a few fans at Money 20/20. The new set of sleek looking, versatile peripherals including 2D barcode scanner, scale, customer display, and external cash drawer, make the mPOP a no-brainer for those looking for a cohesive and ergonomic all-in-one solution.

 

  • cloudPRNT

Star Micronics is always leading, always innovating, and cloudPRNT is a prime example. Booth visitors were able to take cloudPRNT for a test drive on their cell phones, experiencing first-hand the convenience of sending online orders directly to the kitchen receipt printer.

 

  • Star Cloud Services

Star Cloud Services provided another significant point of interest for our booth visitors. With a wide variety of benefits and functionalities, Star Cloud Services was created to ensure that Star Micronics users get the most out of their Star products. Featuring the AllReceipts® digital receipt solution, Micro Receipts and Receipt Flip, visitors were introduced to the latest in mobile receipt management and customer engagement solutions.

  • Elo I-Series + TSP100IIIU

Elo Touch made an excellent partner for Star at Money 20/20, just as our TSP100IIIU is an excellent partner to Elo’s I-Series. Available with optional flip stand that houses the TSP100III, the Elo I-Series Android all-in-one is capable of providing businesses with a complete and ergonomic kiosk solution.

 

  • Sophatar and Star Micronics

A big thank you goes out to Sophatar for their contributions to our booth this year. Sophatar showcased digital display solutions capable of boosting the customer experience by bringing the advantages of the web into a physical space.

Thank you again to those of you who took the time to stop by our booth at Money 20/20 2017 and to our software and hardware partners who participated in the event with us. If you weren’t able to visit our booth at Money 20/20, feel free to contact us to discuss the products we showcased or arrange a demo.

Solutions for Printing from Web Browser-Based Applications: WebPRNT

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Receipt technology has advanced dramatically in the last several years. Previously, in every transaction, a customer would pay for their purchases at the POS terminal and accept a printed sales receipt as a proof of purchase in case they needed to make a return or exchange. Mobility, however, has revolutionized POS and changed the process of providing a customer with a receipt.

Star Micronics has developed a variety of printing solutions for mPOS, including two that facilitate receipt printing from Web-based applications via HTTP(s) and from a project on an Android device or iOS hardware such as iPad®, iPhone®, or iPod touch®. These solutions, WebPRNT and PassPRNT solve common problems merchant often encounter with mobile printing.

Print from a Web Browser-Based Application with WebPRNT

WebPRNT, which enables device-agnostic receipt printing technology, supports HTTP(s) requests used in Wed-based applications. It facilitates printing on any Star Micronics WebPRNT-enabled printer – including receipt, label, and kitchen printers – from any local device running a Web-based application.

This low cost, versatile solution to printing from Web browser-based applications allows users to print high-quality POS receipts with professional, crisp graphics on Star’s line of WebPRNT-compatible printers.

How It Works:

You can use any device you want when you download WebPRNT, so businesses can eliminate the need to spend money on upgrading their current hardware. This solution enables local printing from a device with a browser to a compatible WebPRNT printer (desktop or mobile) on the same network.

WebPRNT is easy to read, maintain, and modify for developers. It works with XML tags or a JavaScript software development kit (SDK) that is integrated into the Web application’s code. This functionality can be extended to Bluetooth printers by using the WebPRNT Browser with no changes to the Web code. In addition to Web-based applications, Star’s WebPRNT also supports HTTP(s) requests from native applications.

One advantage of integrating WebPRNT is that the application the engineer or developer creates can give a retailer more complete control of printing, such as the ability to adjust the formatting, operate the cash drawer, or check the status of the printer. It also enables additional, innovative features to be added to the print application including digital receipts and other cloud services.

WebPRNT technology is available with several of Star Micronics’ printers including the TSP650II WebPRNT, SP700 WebPRNT, TSP700II WebPRNT, TSP800II WebPRNT, as well as any of Star’s Bluetooth printers using WebPRNT Browser.

Why Choose WebPRNT:

  • Easy to use. WebPRNT eliminates time spent downloading software and installing drivers. The app enables printing from any local device hosting a Web-based application (e.g., Explorer, Chrome, Firefox, and Safari) to a Star WebPRNT-enabled receipt printer.
  • Affordable. WebPRNT enables printing from any application or operating platform without the need for expensive, multi-platform development costs.
  • Compatible. WebPRNT allows users to print from their application to a WebPRNT-enabled receipt printer from any device, regardless of its operating platform.

To learn more about WebPRNT and find out if your Star Micronics receipt printer supports WebPRNT, please visit http://starmicronics.com/pages/WebPRNT.

Download our eBook: Solutions for Printing from Web Browser-Based Applications on iOS, Android, and Windows

5 Reasons Retailers are Moving to Web-Based Applications for POS

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Web-based applications have changed the IT landscape because they require little upfront investment, update frequently, and businesses typically can use the hardware they already own. This affordable alternative to traditional, on-premises POS software keeps databases and information secure, with around-the-clock access from any location or mobile device with an Internet connection.

Although their applications apply to virtually all markets and industries, Web-based applications have had a particularly large impact on retail point of sale (POS). Consider these five reasons: Can your POS system do this?

1. Effortless Scheduling. A Web-based application means you can access back office functions from anywhere, anytime. This empowers managers to update schedules and view time off or vacation requests quickly and easily from any mobile device. Employees can view their work schedules and request time off through an easy-to-use interface, even when they aren’t in the store.

2. Easy Inventory Access. According to retail advisory firm IHL Group, inventory errors cost retailers $1.75 million every year. The number one reason these errors occur is because of internal process failures, which can be prevented by a Web-based application. Inventory is tracked in real time, instead of updating hourly or daily. Employees can easily see which items are on-hand, in-transit or on-order. This is especially important if you’re managing stock at multiple stores because it allows managers to place an order for all the stores from one location.

3. Order Online, Pick Up in Store. People are seeking out an omnichannel shopping experience so it’s no surprise that the “buy online, pick up in store” is becoming even more popular. It’s the perfect solution for people who want the instant gratification of getting their item the same day, while saving on shipping costs. Web-based application inventory management is updated in real time, so customers can see what’s in stock while they are shopping. It also allows them to select a different location if their item is out of stock, and have it shopped to the closest store for pickup.

4. Offsite Access. Traditional POS systems may require you to be on-site to work on back office functions or review reports, but a Web-based application lets business owners and managers access the system from anywhere with Internet access. Web-based applications store data in the cloud, so it’s open 24/7 for managers to run reports, schedule staff, and manage inventory from home while on a businesses trip, or late at night.

5. Save a Webpage (Like an App) to a Mobile Device Home Screen. Business owners and managers can save a shortcut to their Web portal – like an app – right to their smartphone or tablet so they can log in with just a few clicks. This technology, which brings their entire operation right to their fingertips, is compatible with iPhone® and Android™ OS platforms. Customers can also take advantage of your store’s Web-based application for easy, one-click ordering (if available). Having your store’s webpage available on a customer’s home screen will help ensure your store will always be their first stop.

Increasingly, retailers are opting for Web-based applications due to their ease of use, the expanded capabilities they offer, and the enhanced customer experiences they can help provide. Web-based applications are an affordable alternative to legacy POS systems that can help move your business toward greater efficiency and competitiveness.

4 Reasons to Use Bluetooth Technology in Restaurants

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In the restaurant business, one of the most important things to do is to keep your customers satisfied. One can do this by making sure their customers are receiving the correct order and in a timely fashion, but by also making sure that their staff is equipped with the technology to provide customers with a unique and satisfying experience. By enabling Bluetooth point of sale technology, restaurant owners can take their customer experience to the next level by creating a smoother workflow for employees, and a convenient way for customers to order and pay. Here are the top four benefits of using Bluetooth POS technology in your restaurant.

1. Simple Set-up

One of the biggest benefits of using Bluetooth point of sale technology in your restaurant is the simple set up. With Bluetooth enabled receipt printers, users can eliminate the need for messy cables, and simply pair their tablet or mobile device with the Bluetooth printer to easily print kitchen orders or receipts. Another benefit of wireless Bluetooth over WiFi connectivity for your point of sale is that you no longer have to worry about outages due to network connection issues.

2. Table-side Service

By pairing a tablet or mobile device with your receipt or kitchen printer, this allows for servers to take customer orders right there at the table and send the orders directly to the printer. Restaurant owners and managers no longer need to worry about the server forgetting to enter the order after taking it, because it is all being done in real-time. Additionally, Bluetooth POS technology allows restaurants to equip each table with their own tablet device, so customers can sit down and order as they please without needed to wait for their server in a busy restaurant.

3. Improve Order Accuracy

By enabling table-side service in your restaurant, you are ensuring improved order accuracy. As the server is taking the customer’s order, they can simultaneously send the order through the point of sale system to the kitchen for preparation. This means that there will be less miscommunication between the customer and the server, and between the server and the kitchen staff. There is less chance of there being missing item from the order or having an order placed incorrectly. The server can also remember to upsell add-ons or suggest a new item, because the full menu is right there in front of them as they enter the customer’s order. This not only improves customer satisfaction, but can result in an increase in revenue for the restaurant owner.

4. Pay at the Table Capability

When providing the convenience of table-side ordering to your restaurant guests, it is important to compliment that with table-side payment capability. Ordering and paying for food either online or through a mobile application is quickly gaining popularity, and consumers are now looking for this same convenience when dining out. With pay at the table capability, customers can simply swipe their card and receive their receipt right at the table, or pay through a mobile app offered through the restaurant without having to wait for the server to bring the check, return to collect the payment, and then print the receipt. Again, allowing customers to pay at their own convenience will help to increase customer satisfaction and allow restaurants to get more tables in and out more quickly, resulting in a reduced wait time and increase in revenue.

Sabor POS and Star Micronics provide a point of sale solution for restaurants that utilizes Bluetooth technology in order to guarantee total workflow efficiency and an increase in customer satisfaction. Learn more about Sabor POS and their support for Star’s TSP100IIIBi, TSP650II BTi, and SP700 BTi printers, and the all-in-one mPOP™ peripheral for restaurants.

Download our success story here: Star_Castrillo_Case-Study