M-POS, Smart Phones, Tablets

Star Micronics takes great pride in announcing the availability of support for Android, Blackberry®, iPad™, iPhone® and iPod Touch® applications for all of its leading printer models. As an industry-leader, Star is 110% committed to providing software developers and integrators with solutions for the latest cutting edge advances in technology so they, in turn, can offer the best services possible to their retail and hospitality customers and beyond.
Mobile POS is an extremely exciting innovation, encompassing new portable devices and wireless technologies that allow salespeople to step out from behind the register and actively engage with customers on the floor. A cloud computing system with Wireless or Bluetooth connectivity provides a truly versatile system with no strings – or cords – attached.

 How do different industries benefit from using a Mobile POS solution?
In reality, there are many ways to integrate and use Mobile POS to improve customer satisfaction, maximize productivity and vastly improve the overall efficiency and performance of a business. Two possible scenarios are:
Retail: Immediate Service and Line/Queue Busting
Scenario: The holiday shopping season often causes long lines, resulting in irritated customers. A salesperson equipped with a Star Portable Printer and tablet rings up orders, performs payment processing and prints a receipt without being trapped behind a counter. Salespeople are now available on the floor to interact with customers, answer questions on the fly and provide convenience by enabling them to skip the line and pay on demand.
Hospitality: Table-Side Ordering and Payment Processing
Scenario: A waiter equipped with a Star Portable Printer enters a guest’s order directly on a handheld device and sends it to the kitchen. Later, he runs a card payment and prints a receipt. All of these actions are done without ever leaving the table-side resulting in improved order input accuracy and time, less time required to run payments, and higher security for customers who are happy their credit card never leaves the table.

 The importance of personalization and “one-on-one” relationships
With many retailers and hospitality entrepreneurs interacting with Twitter, Facebook and other social media sites, it is clear that personalization and establishing individual relationships with customers have become more important than ever. This one-on-one relationship between provider and patron reaps very valuable benefits for retailers and restaurateurs including:

   - The ability to provide better products and services

   - Higher customer satisfaction
   - Increased customer loyalty
   - Customer advocacy
   - Increased overall productivity
Equipping a staff with mobile devices facilitates in building these personal relationships with patrons by making workers available to better assist on demand, resulting in higher satisfaction.

 Looking for the right partner?
With support for mobile solutions, cloud computing and all platforms, Star is very prepared and passionate to facilitate businesses in reaping all the benefits of implementing Mobile POS solutions.
Are you ready to cut the cords out of your integrations? Take a look at Star’s Mobility SDKs to start!


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