Written by Michael K. Spencer
Sophatar’s mission is to close the gap between the online web experience and physical venues such as retail grocery stores. As a pioneer in dynamic POS-integrated digital signage, now Sophatar has announced that they are going a step further.
With a Sales Receipt Viewer and Analytics dashboard, Sophatar is improving the sales IQ of retail locations with instant sales receipt analysis. Partnering with Star Micronics and currently available for retail and hospitality businesses using Star Micronics POS receipt printers, the service is a web-based sales receipt viewer and analytics service based on printed sales receipts with a free trial that extends for the first three months.
The service is only $20 USD per month after the initial free 3-month period. Sophatar has made great strides with the evolution of digital signage at the point of sale that integrates mobile to create advanced and connected customer experiences in store.
- No Software to Install
- Works with your existing POS
- Multi-dimensional Analytics
Multi-Dimensional Sales Analytics on the Cloud
The analytics are viewable on an easy web browser and are mobile-responsive. Conveniently, your Star Micronics printer automatically uploads images of your printed receipts to the cloud, and Sophatar converts receipt images to readable data and analyzes your sales.
- All graphs are interactive
- Viewing can be customized by time range, day of week, employee, etc…
- Store managers can easily uncover sales trends and optimize promotions accordingly.
The 3-month free trial doesn’t require a credit card. With the sales analytics graph, store managers can easily evaluate:
- Sales trends
- Employee shift bookings (by revenue earned)
- Peak sales times
- Performance of seasonal campaigns
- Transaction density by time of day and day of week
As retail stores in today’s world must compete with eCommerce and online shopping, physical retailers are increasingly in need of more data and analytics. Sophatar’s partnership with Star Micronics means receipt data at the POS can deliver new insights for retailers to improve their marketing strategy to boost sales at key times.
In addition, the product can also help retailers uncover sales anomalies that can save their business money. These include augmenting the ROI of existing marketing spend and delivering more targeted campaigns, eliminating fraud and linking receipts with discounted items in an optimal way.
Now any retailer can keep an eye on their business—even from remote locations—and take advantage of the limited-time introductory price of $0 for the first 3 months.
With Sales Receipt Viewer, physical venues and retail locations can have unparalleled access to sales transaction intelligence and store analytics that can scale with services such as PromoPRNT and Sophatar’s existing Point of Sale driven digital signage. You can download the PDF leaflet about Sales Receipt Viewer here.
Sophatar continues an impressive integration for physical retailers at the POS using receipt data and digital signage that delivers actionable store data and ROI on campaigns.
How to Register
For retailers and physical venues, check with your Star Micronics reseller or sales representative if your printer can upload receipt images.
Sign up and log into your account on Star Micronics Cloud and activate the Sales Analytics & Viewer service by clicking on the subscribe button.