With over 42,000 liquor stores across the U.S., liquor store owners are constantly faced with finding new ways to stay ahead of the game. This can be as simple as upgrading to a point of sale system in place of an old and bulky cash register. Installing a POS system in your liquor store will not only open up opportunities for creating customer loyalty, but it can help with the overall management of your business. Here are the 5 of the biggest benefits that a POS system can bring to your liquor store business:
1. Simple Transactions
With an easy-to-use POS system, liquor store owners and operators can simply enter pricing based on single, multi-pack, and cases to automatically ring up the customer’s order without manually entering pricing. This also allows employees to automatically include discounts or coupons based on items sold, or the category of items. For non-scannable items, users can create fast, preset pick keys to ring up popular items.
2. Inventory Management
Point of sale systems allow liquor store employees to use inventory management features on single or multi-store locations, and provides multiple methods for adding, adjusting, and counting inventory. Print barcode labels when receiving new inventory, and let the POS track sales when scanning or entering items for check-out so you know when you begin to run low on specific items.
3. Employee Scheduling
Easily use your POS system to track employee’s clock-in and clock-out times, and track sales by department, store, and various date/time ranges. Store owners can use this information to conclude which employees are selling the most products, and which employees need further training. This information can also be used to track when your store is getting the most traffic so you can schedule an extra cashier for those times, and keep the lines moving.
4. Manage Reports
With a fully integrated point of sale, liquor store owners can easily run reports to monitor discounts and refunds, and track sales by item, brand, type, or date/time purchased. Store management can also gain instant access to inventory reports from any browser that includes current sales and inventory, or reorder reports to maintain static or dynamic levels of stock.
5. Customer Loyalty
By using a point of sale system in your liquor store, you now have the ability to capture important customer data and purchase history information. Many POS systems include automated VIP club pricing to help reward frequent customers, and offer a CRM to track customer buying history, and to target marketing efforts. Additionally, digital receipts open another way to engage with customers through the point of sale. By adopting a digital receipt app for your customers to use, store owners can now offer their customers tailored discounts and promotions through the receipt itself. Learn how to start offering your customers digital receipts with Star printers. at www.starcloudservices.com.
Make your POS more than just a place for customers to complete a transaction, but a tool to crease a smoother workflow for your business, and an opportunity to engage with customers, and create customer loyalty.
Learn more about retailcloud’s POS for liquor stores at www.retailcloud.com.
Brianna Moriarty is the Partner Development Manager at Star Micronics where she works with channel-partners to grow their business and develop new markets. Brianna has a background in marketing and uses this to help VARs and ISVs to establish a go-to-market strategy and create co-marketing campaigns. She enjoys following the latest social media marketing trends and creating content for retailers and SMBs.